In this episode, I’m sharing my best sales prospecting tips that will show you how to respond to someone that asks you what you do in a way that leaves them wanting to know more about your business, product or service.
So you’re at a networking event or any type of social setting and someone asks, “What is it that you do?”
Some network marketers dread this question while others love to spew all over their prospects with needless information that will make them wish they never asked.
So how should you respond?
It depends…
If you answer in a way that raises curiosity, you’ll have your prospect leaning over wanting to know more.
In this episode of Tanya Aliza TV, I’ll be sharing with you exactly what to say so you don’t turn your prospects away but INSTEAD you leave them wanting to know more.
With every Episode of Tanya Aliza TV, I like to empower you with a POWERFUL free resource that you can implement right away and create results with fast in your business.
This week I’m giving you My Top 20 Prospecting Questions so that you’re the one asking the
most questions and help you prepare to answer the "what do you do" question in way that leads into an opportunity for you and your business.
Oh, that dreaded what do you do question!
I’ve had so many people ask me this question and I’ve spent a lot of time perfecting my process for answering this question in a way that leads to an opportunity for me to share more about my products and business.
I’ll be sharing with you two of my favorite scripts that will help you…
But first…
Here are a few things you need to keep in mind, if you want to answer the question with the intent to lead into an opportunity for yourself and your business.
How you respond to this question really depends on the direction you want to take.
If you’re in network marketing, you have two directions you can take when responding to your prospect. You can either lead with the products or lead with the business.
It also depends on who you’re speaking to.
Not every single person you speak to will want to join your business but they might be interested in your product and vice versa.
You’ll want to make sure that your answer will serve the person you’re speaking to.
For example, if you're speaking to a stay at home mom, you’ll want to use language that she can relate to.
You wouldn’t speak to a stay at home mom with the same language that you would a full-time employee or someone who is already an entrepreneur.
They have different sets of problems and struggles that you need to be aware of and speak to.
Be aware of who you’re speaking to and the conversation that you’re having so that your reply will serve their current situation and make sense to them.
Having a meaningful dialogue with someone requires you to LISTEN more than you speak.
If you ask your prospects the right questions and sincerely show interest in them, they will naturally want to know more about you and will be receptive to what you have to say.
If you ask the right questions and listen with intent, your prospect will tell you exactly how you should reply to them when they ask you “what do you do?.”
This is probably the most important thing you can do when prospecting.
Some of the best network marketers and salespeople in the world are in tune with the conversations they are having with their prospects.
They understand that it’s very important to make the conversation about the prospect and it allows them to present their business or products at the right time.
Not too soon and not too late.
If you want to get really good at listening and knowing WHEN to speak to your prospects about your business, then you’ll want to hop on over to Episode 72, if you want a clear understanding of WHEN it’s the right time to present your business, product or service.
I have two scripts that work really well for me when someone asks me what I do.
I’m going to share them with you but keep in mind you’ll need to tailor them according to the industry you’re in and make them your own.
This isn’t a one size fits all so test a few things and modify them to your specific industry, products or services.
If you want to lead with your business, then you’ll want to modify the script below to make it applicable to your industry.
Let’s say you're speaking to someone who’s an employee. You’ll want to speak the language that they understand and can relate to.
Here’s an example of what to say if an employee asks you, “what do you do?”
“I’m in charge of recruiting and training for one of the largest online travel clubs in the world, do you like to travel?”
Notice you want to always end with a question.
If you want to lead with your products then you’ll want to modify the script below to make it applicable to your industry.
If someone indicates to me that they really like travel, I’ll say something like this,
“That’s funny you say that because I actually work with one of the world’s largest online travel clubs and I help people learn how to vacation at wholesale price and even take their next vacation free of charge. Would you like me to get you some more information?”
Remember to always end with a question.
As you can see, you can lead with your business or your products.
And the conversation that you’ve had with your prospect will determine which you will lead with to best serve them.
What’s important is for you to respond in such a way that gets your prospects wanting to know more about what you do.
If you want to know what questions to ask and be prepared to answer the what do you do question in a way that leads to an opportunity for you and your business, then feel free to download this week’s free resource called My Top 20 Prospecting Questions.
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Book | The Psychology Of Influence | This is an absolute must absorb book if you want to influence people to take action with you (in a positive way of course)!
Beyond Objections | Let’s close more sales & recruit more teammates! Say goodbye to awkward sales conversations and dive into understanding genuine questions, guiding your prospects seamlessly to a positive joining decision.
Tanya Aliza’s Kit | Many people ask me to share my personal camera and video gear, my health, wellness and beauty products, my favorite books and more. Instead of listing out each item individually here on the blog, I made some really cool ‘KITS’ that you can check out.
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