Do you serve multiple different niches, but find yourself confused about who you're actually creating content for on social media? It can be challenging to tailor your message to each of them, without being totally confusing and attracting no one.
There's a way to attract your perfect buyers without creating confusion. In fact, I've got a really cool content strategy that will give you a ton of great ideas to implement right away into your business, social media posting strategy, and overall marketing approach.
Now, if you're someone who often thinks, “Oh my gosh, my product is so good for everyone! How do I generate interest from a wide audience without being confusing in my social media posts?” then you're in luck. That's exactly what we're going to dive into today. And let me tell you, whether you're utilizing this on social media or not, the insights and tips I'm about to share will be incredibly valuable.
So buckle up, and take notes, because this episode is going to be juicy!
Episode #316 | Attract A New Buyer Audience Each Month With This Content Strategy
🎧 Click Here To Listen & Subscribe on iTunes
Highlights of the show that you don’t want to miss:
[4:03] Tired of creating social media posts that just get glazed over, and having a content strategy that doesn't create the traction that you want? I’ve been through this too, and I’m sharing what I have learned.
[7:10] If you're looking for ways to get more interaction from your perfect buyers on social media, you've come to the right place. Here's the number one thing you need to do!
[8:16] How to plan out the next 6 to 12 months of what I call monthly tribe promotions so that you can focus on creating content that attracts buyers in one specific niche, without feeling like you’re putting yourself in a box.
[11:11] Tracking analytics might not sound sexy, but it is key when it comes to optimizing and scaling in your business. Here’s how you can use your metrics to determine your most profitable audience if you serve multiple niches, so you can double down on your content.
“Yes, you can make your product or service attractive to any audience, but you have to make it specifically attractive to that audience. Because if you talk too vague, you're going to be vanilla, you're not going to stop the scroll on social media.”
[17:50] I’m sharing my story on how we made the decision to switch up our brand a little bit, from serving just network marketers to speaking to entrepreneurs and business owners. Learn how I created a content strategy that appeals to multiple audiences, without confusing my tribe.
[21:08] Why you shouldn’t be afraid to share emotion in your posts, and really tap into the challenges and struggles that your ideal client is going through. Plus, how to position yourself as the solution to those struggles, and really communicate those well.
I also have another episode that I think you'll love where I share a complete breakdown of my multi-million dollar content strategy!
Suggested Action Steps:
- Grab my 10 Question tribe worksheet
- Create an action plan for yourself
- Implement this strategy immediately
Again, don’t forget to get access to my 10 Question Tribe Worksheet for FREE by clicking on the yellow button below 👇
Recommended Resources & Links Mentioned
FREE 9 Min Video | How I Attract People on Social Media That Are Excited To Do Business With Me… Using this ONE small, but mighty tool.
Tanya Aliza’s Kit | Many people ask me to share my personal camera and video gear, my health, wellness and beauty products, my favorite books and more. Instead of listing out each item individually here on the blog, I made some really cool ‘KITS’ that you can check out.
The Ultimate Branding Blueprint | If you don’t already have a website or blog that helps to build your authority, your audience, your email list and your sales… this program will give you the templates and instructions you need to have this all in place in one weekend flat!
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